Glasgow Luxury Transfer
The Client already had a mature website in place. The task was to reduce the spend on Google AdWords but achieve more leads.
Jan 14, 2017
Google AdWords PPC
Small changes to layout design. Added specific landing pages to link to Google Adwords campagin. Changed booking engine to make the user experience much simpler and easy to understand. It became much easier to make a booking.
Spend on Google AdWords was reduced by 66% per month. Specific landing pages converted leads more readily. Google display Ads with In Market Audience set up was used. within four months business revenue trebiled, new car added to fleet.